Digital Trends:LG's Channel Plus seamlessly integrates streaming content and traditional TV

People are streaming more and more, but streaming and traditional TV viewing don’t always play nicely together, even in smart TVs. LG is trying to change that by introducing a new feature to its smart TVs that allows viewers to easily switch between both.

After teasing it last year, LG Electronics USA officially unveiled Channels Plus on Tuesday, a feature in its 2016 smart TVs that aims to seamlessly integrate internet content with broadcast TV. The user can choose between over-that-air (OTA) channels and streaming content without the need to launch a separate app in order to view a specific provider’s programming. Instead, streaming “channels” appear just as a standard TV channel would.

“Channel Plus is a huge step forward in the evolution of Smart TV — and only LG offers it. Users can enjoy nearly 50 quality content choices free of charge on their LG Smart TV, and with webOS 3.0, accessing them has never been simpler or faster,” LG Electronics USA Vice President of Marketing David VanderWaal said in a statement. “By delivering premium Internet content seamlessly with broadcast channels together in the same channel lineup, LG aims to make it easier than ever for consumers to find and enjoy the content they want to watch in one centralized place — whether it’s streaming or broadcast.”


Read more: http://www.digitaltrends.com/home-theater/lg-announces-channel-plus-webos-3-0-streaming-tv-integration/#ixzz4N54wPJMn
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