VIDEOINK: Latino Network MiTú Inks Web & TV Development Deal with Discovery

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Latino video network MiTú has inked a multi-platform development deal with Discovery US Hispanic, the Spanish-language division of Discovery Communications, to produce a slate of original web and TV series featuring Latino digital video creators and social media influencers.

Programming developed and produced under the pact will premiere on TV on Discovery en Espanol and Discovery Familia, with complementary content airing across MiTú-owned digital properties. As part of the deal, MiTú and Discovery US Hispanic will develop both the long-form formats and digital assets in both English and Spanish, while also customizing them for different social platforms including YouTube, Facebook, Snapchat, Instagram, Vine, Periscope, and Pinterest.

Source: http://www.thevideoink.com/news/latino-net...