Digiday: YouTube network Fullscreen is ready for its close-up

“All these deals are examples of the MCN marketplace evolving and these companies identifying clear business models for themselves,” said Paul Kontonis, executive director of the Global Online Video Association. “The MCN ad network model is over. These are now media and entertainment companies with robust, multi-platform properties and advertising business models.”
Source: http://digiday.com/publishers/fullscreen-a...